Some basics tutorial and knowledge about Search Engine Optimization.
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Definition of crawler: The Crawler is known as a “Bot” or a “Spider”. This part of the Search engine wanders the web, following links and picking up the information for its database. Crawlers do most of their work at time of the Day when search engines are less busy, but they typically visited frequently updated pages more often.
Definition of Index: - Once the crawler has collected all the information, then after it is stored and indexed all information. This allows user for searching keywords or phrase to get result relating to what they were searching for – their search results. More sites incorporate (Shamil karna) rating system like Google page rank or Alexa ranking for positioning your site. This ratings are used to attempt to ensure that sites are very important or get more traffic than other (unimportant sites).
Definition of Search Interface :- Search engine provide user Interface for user who want to search some information on the web. User can type keywords or phrase they are searching for. And Interface will run an Algorithm to find the pages relevant to there search and display them.
Back links : - These are links to a website from external sources, including other web pages, Directory, and Advertising. Get Back links or Oneway links.
When the web pages are removed from the search engine’s Index because search engine has deemed them to be spamming or violent one of other rules of search engine.
How many people click on a link, as a percentage of the total number of people that saw the link.
The act of serving content to search engine spiders. That is different to what the normal visitor wants to see. Search engine will ban you if they find that you are doing this.
Contextual links are displayed on the web pages when content of the page indicate to an ad server that the page is good match for specific keywords or phrases.
The Percentage of visitor on a website who buy something.
Definition of Cost per click (CPC) :- A system where an advertiser pay an agreed amount for each click someone makes on a links leading to their website.
Cost per mille (CPM) :- A system where an advertiser pay and agreed amount for a number of times an ad is seen, regardless actually how many people click on that links. The “Mille” is refers to 1000 (one thousand) viewings of the ads.
Definition of Delisting :- This is when web pages has removed from index of search engines, usually they have not been update for a long time.
Directories :- A type of search engine where listings are gathered by humans, rather than by automated web crawlers. See list of web directories at SEO-Friendly Web directories
Definition of Doorway pages :- A web page created for improving page rank or domain authority or page authority of another page, Doorways page do not give more information to the people viewing them.
Definition of Graphical Inventory : - Banners and other ads that appears depending on the keywords a page contains. This includes Pop ups, Browser toolbars, and rich (reach) media.
Definition of Landing Pages :- The web pages where the visitors reaches after clicking your search engine listing.
Link Popularity :- Pages popularity is based on number of other pages or websites that link to it. Choose Link Popularity Services package with us to improve your online visibility and presence.
Link : - Link is a text by which you can go to another web pages or another pages of same site. Example of link : Seo Friendly Web Directories List.
Definitin of search engine Listing :- An information that appears on search engines Results page (SERP) in response to a search. Search engines always prefer unique and informative contents according to site niche to list them in database and if search engines list your sites contents then its known as search engine listing or listing.
Definition of Meta Search Engines :- A search engine that returns listings from two or more search engines, instead of using its own index.
Meta Tags : - Meta tags placed on code of pages, that pass information to crawlers, browser software, and some other applications.
Meta Description Tags :- This meta tags allows pages to provide descriptions to search engines.
Meta Keyword Tags :- This meta tag allows author to add text to a page to help with search engine ranking process.
Meta robot tag :- This tag allows pages author to keep some web pages from being indexed by search engines, Similar to robot.txt file.
Definition of Natural Listings :- The listing that search engines do not sell. Instead the site appear solely because search engine believes it is important for them to be included. Note that Paid inclusion listings are still treated as natural listings by many search engines.