Some basics tutorial and knowledge about Search Engine Optimization.
RS Seo Solution's professionals and experts are defining about all basic things of search engine optimization, you can learn lots by our SEO tutorial. To read any topics and know more about them click on title or read more.
If you did not found any basic tips and want to ask any question regarding search engine optimization from our experts then feel free to contact us. We will reply you promptly or hardly within 24 hours.
Definition of Outbound links : Links on one website that lead to other website.
Definition of Paid Inclusion :- An advertising program where pages are guaranteed to be spidered and included to index of search engines in exchange for payment.
Definition of PPC Pay per click :- Same as Cost per Click (CPC).
Definition of Paid listing :- Listings that search engine sell to advertisers. Usually through Paid Placement or Paid Inclusion programs.
Definition of Pay for Performance :- A term popularized by search engines as a synonym (same word like) PPC. It stress to advertiser that they only paying for ads that “Perform” in terms of delivering traffic, as opposed to CPM-based ads, where ads cost money even if no one click on them.
Definition of Paid Placement :- An advertising program where listing appear in response to particular search term, with higher ranking, typically obtained by paying more than other advertiser.
Definition of website Rank :- The order in which web pages are listed in search engine results page (SERP).
Definition of Reciprocal links :- A “link exchange” in which two sites link to each other.
Definition of Search Result Page :- The page that appears after a user enter their search terms. For example if we are looking seo services website and we have not idea about good company so we open Google and searching for seo services firm. Google is showing result after your search and that is know as search engine result page.
Robot.txt :- A file used to keep web pages from being indexed by search engine.
Definition of Search Engine Marketing (SEM) :- Marketing a website Using search engine, Whether you are improving your ranking through natural way, purchasing paid listings or some combinations of two.
Definition of Search Engine Optimization (SEO) :- Altering (Badalna) or changing a website so that its rank higher in the search engines known as search engine optimization or SEO.
Definition of Search terms :- The words that Searcher enter into a search engine’s search box.
Shopping Search :- Shopping search engine allows shoppers to find out web related to products and there prices.
Spam :- Any search engine marketing method that search engine decides is detrimental to its effort to delivered relevant search results.
Spider (The crawler) :- Its a Submission. The act of sending URL to search engine for inclusion in its index.
Definition of Search Engine Submission:- Submission of a website to index them to search engines. Generally its use for brand new website which are not indexed in search engines till now.
Definition of Ping to Search Engines:- Method to let search engines know that website is updated. If we are updating any website then we use this method to let search engines know that site is updated and now ready to index.
Definition of XML feeds :- A process in which information about web pages fed into index without using a crawler. For example using RSS (Rich Site Summary).
Search Engine maintains a huge database containing information for individual website. Most of the information search engine collect is not listed in their results pages, But its taken to consideration and when its comes to deciding those results ranking.
The major search engines on the internet are still free. And it’s not hard to take advantage of this free advertising; you can do it in as little as an hour.
Unethical SEO technique is unlawful, unscrupulous, or just in bad taste. We shouldn’t use this technique for submissions otherwise there are more chances to get banned by Search Engines.
Before optimization of your site for SEO, There are some tools you should arm yourself with him. These tools can be your best friend when it come to SEO, especially when we are just starting out. The first and important step in any search engines position campaign is recognizing which keywords you should optimize your site for, and there are several pieces of software that are useful for this including word tracker, optilink, Zeus, And agent web ranking.
First of all go to the search engine where you want to check your site’s ranking, and enter the keyword you want to check. Your result page will come up, and you will need to look through them until you find your website. SEO expert recommended that if you are not listed in at least the top 20 then you should continue to optimize.