What is Search Engine Marketing or SEM?

What is Search Engine Marketing or SEM?

Definition of Search Engine Marketing (SEM) :- Marketing a website Using search engine, Whether you are improving your ranking through natural way, purchasing paid listings or some combinations of two.

Definition of Search Engine Marketing (SEM) :- Marketing a website Using search engine, Whether you are improving your ranking through natural way, purchasing paid listings or some combinations of two.

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What is Click Through Rate?

How many people click on a  link, as a percentage of the total number of people that saw the link.

What is Seach Engine Index?

Definition of Index: - Once the crawler has collected all the information, then after it is stored and indexed all information. This allows user for searching keywords or phrase to get result relating to what they were searching for – their search results. More sites incorporate (Shamil karna) rating system like Google page rank or Alexa ranking for positioning your site. This ratings are used to attempt to ensure that sites are very important or get more traffic than other (unimportant sites).

What is Spider or The Crawler Submission?

Spider (The crawler) :- Its a Submission. The act of sending URL to search engine for inclusion in its index.

What is Conversion rate?

The Percentage of visitor on a  website who buy something.

What is Ping to Search Engines?

Definition of Ping to Search Engines:- Method to let search engines know that website is updated. If we are updating any website then we use this method to let search engines know that site is updated and now ready to index.

What is The Value of Niche Marketing?

Definition of Niche market: - A niche market is smaller portion on large market. It generally refers to a group whose needs are not being addressed by mainstream  provider. Another way we can say that niche marketing would be a narrowly defined group of potential customer.

What is Graphical Inventory?

Definition of Graphical Inventory : - Banners and other ads that appears depending on the keywords a page contains. This includes Pop ups, Browser toolbars, and rich (reach) media.

What is Delisting from Search Engines?

Definition of Delisting :- This is when web pages has removed from index of search engines, usually they have not been update for a long time.

How to Evaluate your own sites SEO Profile?

Before you can evaluate your site’s SEO profile, you need to understand what a SEO profile is, and how it works. A SEO profile for a site is just like a Marketing plan or a Business plan.

What is Natural Listings?

Definition of Natural Listings :- The listing that search engines do not sell. Instead the site appear solely because search engine believes it is important for them to be included. Note that Paid inclusion listings are still treated as natural listings by many search engines.

What is Crawler?

Definition of crawler: The Crawler is known as a  “Bot” or a  “Spider”. This part of the Search engine wanders the web, following links and picking up the information for its database. Crawlers do most of their work at time of the Day when search engines are less busy, but they typically visited frequently updated pages more often.

What is Meta robot tag?

Meta robot tag :- This tag allows pages author to keep some web pages from being indexed by search engines, Similar to robot.txt file.

How Web Directories Effects Site Ranking?

If you are looking exactly reason though which search engine takes decision for any link then I want to say you clearly that,No one can be actually certain of what accurately it takes to search out on top of the search engine results. There are a huge number of factors concerned. On the other hand, it has been well-known for a fact that all search engines gives value the importance of links.

What is Doorway pages?

Definition of Doorway pages :- A web page created for improving page rank or domain authority or page authority of another page, Doorways page do not give more information to the people viewing them.

What is Outbound links?

Definition of Outbound links : Links on one website that lead to other website.

How to Check Your Sites Ranking

First of all go to the search engine where you want to check your site’s ranking, and enter the keyword you want to check. Your result page will come up, and you will need to look through them until you find your website. SEO expert recommended that if you are not listed in at least the top 20 then you should continue to optimize.

What is Meta Tags?

Meta Tags : - Meta tags placed on code of pages, that pass information to crawlers, browser software, and some other applications.

Importance of Articles for Link Building

Importance of SEO and Link Building Related Articles: Generally link builder or search engine optimizer start optimization work with unique article which is written by some one according to website, for example, if your site is related to web development then article will be related to web development and if your site is related to SEO then your article will be related to SEO.

What is Meta Keywords Tags?

Meta Keyword Tags :- This meta tag allows author to add text to a page to help with search engine ranking process.

What is Banned a Website?

When the web pages are removed from the  search engine’s Index because search engine has deemed them to be spamming or  violent one of other rules of search engine.

What is SEO Tools of Trade?

Before optimization of your site for SEO, There are some tools you should arm yourself with him. These tools can be your best friend when it come to SEO, especially when we are just starting out. The first and  important step in any search engines position campaign is recognizing which keywords you should optimize your site for, and there are several pieces of software that are useful for this including word tracker, optilink, Zeus, And agent web ranking.

What is Pay for Performance?

Definition of Pay for Performance :- A term popularized by search engines as a synonym (same word like) PPC. It stress to advertiser that they only paying for ads that “Perform” in terms of delivering traffic, as opposed to CPM-based ads, where ads cost money even if no one click on them.

What is Paid Placement?

Definition of Paid Placement :- An advertising program where listing appear in response to particular search term, with higher ranking, typically obtained by paying more than other advertiser.

What is Meta Description Tags?

Meta Description Tags :- This meta tags allows pages to provide descriptions to search engines.

What is Search Interface?

Definition of Search Interface :- Search engine provide user Interface for user who want to search some information on the web. User can type keywords or phrase they are searching for. And Interface will run an Algorithm to find the pages relevant to there search and display them.

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